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Juanita Valdez Cox

Juanita Valdez Cox

Organizations

La Union Del Pueblo Entero (LUPE)

Location

San Juan, Texas

Biography

Juanita Valdez Cox has dedicated her life to work as a non-profit community organizer. Her organizing is rooted in her personal experience as a migrant farm worker and as someone who grew up in colonias. She worked for Migrant Head Start, held prominent roles in the United Farm Workers Union and helped to found Proyecto Azteca in the Rio Grande Valley, an organization to help people find affordable housing. Valdez Cox was also one of the founding members of La Union Del Pueblo Entero (LUPE), an organization connected to the UFW that empowers farm workers and colonia residents to advocate for themselves and the issues that affect their lives.

Audio Clips

Interviewed by Cristina Salinas on June 15, 2023 in San Juan, Texas

Valdez Cox discusses some of her community work, family background, and how she became involved in the farm worker union.

Valdez Cox speaks about the impact of LUPE, including wages and working conditions.

Digital Archive

Juanita Valdez Cox speaking at the banquet honoring her legacy, 2023.

Juanita Valdez Cox speaking at the banquet honoring her legacy, 2023.

Program for the LUPE banquet honoring the legacy of Juanita Valdez Cox.

Program for the LUPE banquet honoring the legacy of Juanita Valdez Cox.

Mural outside the LUPE offices in San Juan, Texas.

Mural outside the LUPE offices in San Juan, Texas.